Symposium Event Branding

Year
March 2026

I was able to get creative in building the visual brand for the Foundation’s Fragile X Syndrome Symposium. I was asked to think outside the brand standards (which never happens when you work in-house!) to come up with a unique look for this annual symposium moving forward.

The Foundation’s brand assets include the square, circle and triangle — so I incorporated X’s through triangle collages in the design. I went with a grey/purple theme to stay fairly neutral with a small pop of colour that was not related to the Foundation’s brand colours (red, yellow and blue).

I am so proud of this symposium’s visual design, and all of the ways I was able to showcase it via print and digital materials: daily agenda signage, place cards, slideshows and a detailed digital agenda!

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CIFAR + Massey Talk Campaign

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Personal Trainer: Brand Photography